RTA, the fashion house beloved by hypebeasts and celebrities alike, has tapped rap artist and style icon, 21 Savage, to co-design a custom streetwear and denim collection inspired by his upcoming album.
The partnership between Savage and RTA came to life through his existing relationship with CEO and Founder, David Rimokh, and the two found common ground on the premise that art is an ongoing process and a journey of constant improvement. With a clear mutual respect for each other, Rimokh and Savage set out to co-design a custom denim and streetwear collection that would surpass typical “album merch” standards and elevate Savage’s footing in the fashion world.
The RTA x SAVAGE Collection expertly infuses Savage’s aesthetic with lyrical references from his new album into the graphic shirts and denim – the 8-piece capsule delivers subtle symbolism through dagger cross designs, the duality of “Friend & Enemy” and phrases like, “Accepting the Past to be Present in my Future”.
The limited-edition lineup includes: five pairs of jeans in custom denim washes ($425 each) available in sizes 28 to 40, along with a graphic t-shirt ($225), long-sleeve shirt ($265) and button-down denim shirt ($455).
Starting on October 6th, the RTA x SAVAGE collection will be available to shop exclusively on Saks.com and in select Saks Fifth Avenue stores, as well as in RtA stores and RtaBrand.com.